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Client — Reed MIDEM

Buildings generated Live from people connecting through a #

  • Commission
  • Data-art
  • Generative
  • Real-Time

“EverConnecting” is a digital creation building itself real-time from #mipim social network posts.

Intro

For the 2019 edition of MIPIM – The world’s leading property market. Reed MIDEM commissioned Bright to create a living and unique digital artwork.
We imagined a digital city in the colors of MIPIM.

Concept

The city evolves realtime through 3 months and during the event according to the rhythm of the messages sent on Instagram & Twitter thanks to the hashtag #MIPIM.

Each post from a member of MIPIM community generates a new building. These messages are displayed in real time next to the corresponding building.

This creation showcases, real-time and aesthetically, the value production generated by the real estate community during MIPIM… And throughout the year.

Team

  • Bright Creative direction & creative coding

Distribution

Event

MIPIM

Collaborative creation

Instagram

Twitter

Real estate

data art

generative art

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