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Client — Le Grand Musée du Parfum

Fragrance words into a vibrant artwork

  • Commission
  • Generative

Fragrance words all over the world generate a real-time, vibrating creation

 

 

Intro

The Museum of Perfume asked Bright to produce an artwork exposing the olfactory aura of the place.

Concept

Bright created an artwork pulsing every time someone uses the word « Fragrance » or « Perfume » all over the world, on social networks. The result is a creation simulating water diffusion made by the artist Matt DesLauriers, making eternal waves.

Team

  • Abdel Bounane Art Direction
  • Matt DesLauriers Design

Distribution

Parfum, Museum, digital art

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